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See before you smell: New study explains why you should look at your food before casting judgment
The order in which your senses interact with food has a tremendous impact on how much you like it. That’s the premise of a new study led by the Թϱ (USF). The findings published in the “Journal of Consumer Psychology” show that food tastes better if you see it before smelling it.
April 14, 2021Research and Innovation
The Թϱ is launching a new student internship program that will train students how to work with and help certify businesses who want to meet the highest standards for social and environmental operations and leadership.
April 13, 2021University News
ԹϱCollege of Public Health Dean Donna Petersen is one of six women across Florida who earned the American Council of Education (ACE) Women’s Network “She Stepped Up Award: Recognizing Extraordinary Leadership in Facing 2020’s Unprecedented Challenges.”
April 13, 2021Honors and Awards
ԹϱCollege of Nursing works to battle opioid crisis
The Թϱ College of Nursing is combatting the opioid crisis in rural America by equipping advanced pain specialists with integrative pain management techniques.
April 12, 2021ԹϱHealth
In October 2019, ԹϱInnovative Education’s Digital Learning production team premiered their docu-short "Our Last Chance: Preserving Cape Canaveral," which chronicled ԹϱLibraries Digital Heritage and Humanities Collections' ongoing preservation work with the cultural resources division of the 45th Space Wing at Cape Canaveral Air Force Station.
April 12, 2021University News
With the support of a five-year, $4.86-million National Institutes of Health grant, Distinguished University/ԹϱHealth Professor John Adams, PhD, leads a team of international researchers focused on accelerating the discovery of a vaccine against Plasmodium vivax malaria, a major global health problem.
April 12, 2021ԹϱHealth
Թϱleads first research cruise to study Piney Point’s environmental impact
A team of scientists from the Թϱ College of Marine Science have embarked on the first research cruise in Tampa Bay dedicated to studying the environmental impacts of the recent breach at a retired fertilizer processing plant at Piney Point in Manatee County, Florida.
April 8, 2021Research and Innovation
Թϱarchaeologists dive deep into Tampa Bay's Native American history
Thomas Pluckhahn is part of the study on two significant sites along Tampa Bay's shores to understand how climate shifts in 600-900 AD may have influenced conflicts over food resources among Native American societies. Through various archaeological methods, they aim to reveal insights into how these communities defended estuaries and navigated environmental changes.
April 7, 2021Research and Innovation
Թϱarchaeologists examine ancient response to climate change in Tampa Bay
Թϱarchaeologists are examining two key sites along Tampa Bay’s shores to better understand the climate conditions that might have caused conflict over food resources among Native American societies. By using several archaeological methods, scientists are able to see a shift in how these estuaries were defended between 600 and 900 AD.
April 7, 2021Research and Innovation
The ԹϱSt. Petersburg campus is collaborating with Native American nations and community partners to shine a spotlight on forgotten history. By acknowledging those who came before, honoring their cultures and establishing partnerships with Indigenous communities still present in Florida, the campus is remembering a prosperous and painful history while building bridges for future opportunity.
April 7, 2021University News
Two Թϱstudents named 2021 Goldwater Scholars
Two students in USF’s Judy Genshaft Honors College, Kelli Ann Lynch and Alexander Mercier, have been named 2021 Goldwater Scholars, chosen out of nearly 1,300 students nationally.
April 7, 2021Honors and Awards
The National Institutes of Health has awarded the Թϱ total expected funds of $44.4 million over the next five years to study whether computerized brain training exercises can reduce the risk of mild cognitive impairment, and dementias like Alzheimer’s disease, in older adults.
April 6, 2021Research and Innovation, ԹϱHealth